The Brand Archive

The Brand Archive

The Good Kids

The Brand Archive is not your average branding podcast; unless your average branding podcast unearths iconic brands and examines them with a mix of curiosity, irreverence, and just the right amount of wisdom.

Join Ashton and Ben, co-founders of Bismarck design studio The Good Kids, as they dig through the triumphs and trainwrecks of brands you know (and some you forgot).

They’ll uncover what made them, what broke them, and what it all means for your own brand — with a few unexpected detours and delightfully weird moments along the way. New episodes every week. Archival gloves not included.

Where can you listen?

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Episodes

Questions & Answers

How many episodes are there of The Brand Archive?

There are 14 episodes avaiable of The Brand Archive.

What is The Brand Archive about?

We have categorized The Brand Archive as:

  • Business
  • Marketing

Where can you listen to The Brand Archive?

The Brand Archive is available, among others places, on:

  • Spotify
  • Apple Podcasts
  • Podtail
  • Google Podcasts

When did The Brand Archive start?

The first episode of The Brand Archive that we have available was released 16 April 2025.

Who creates the podcast The Brand Archive?

The Brand Archive is produced and created by The Good Kids.